https://ri.ufs.br/jspui/handle/riufs/198 2026-05-04T23:40:35Z https://ri.ufs.br/jspui/handle/riufs/24704 Título: Redes sociais empreendedoras para obtenção de recursos e legitimação organizacional: estudo de casos múltiplos com empreendedores sociais Autor(es): Corrêa, Rúbia Oliveira; Teixeira, Rivanda Meira Abstract: Also named as social networking, entrepreneurial social networks discuss relations with other organizations, business groups and people who help entrepreneurs to create enterprises. The general objective of this study is to analyze how social entrepreneurs use their social networks or relationships to get resources and organizational legitimacy during the conception phase of their business. This paper particularly intends to identify social ties as defined by Granovetter (1973), to point out the resources mobilized through social networks according to the classification proposed by Brush, Greene and Hart (2001), and to verify social organizations legitimacy criteria based on Atack’s (1999) typology. This study has a qualitative approach and is exploratory and descriptive in nature. The research strategy adopted was of multiple case study. Evidences were collected through semi-structured interviews with three social entrepreneurs. The dialogues were recorded and subsequently transcribed. The interview content was analyzed adopting the content analysis technique. After analyzing the cases, it was observed in the entrepreneurs’ social networks both weak and strong ties. The latter were basically family, friends and professional colleagues. With regard to weak ties, public and private companies and donors/individual collaborators were cited. The strong ties, in particular, encouraged virtually all types of resources needed for the conception of the social organizations analyzed. Weak ties, on the other hand, promoted a good portion of the physical resources required for the analyzed organizations. It was also possible to observe that social networks contributed to legitimize the social organizations analyzed. It was verified how participative they were with respect to promotion of formal procedural legitimacy. However, entrepreneurs still could have enhanced this source of resources, taking better advantage within the substantive-purposeful legitimacy, fostering the promotion of mechanisms to motivate and attract volunteers, developing criteria to measure the effectiveness of promoted activities or taking advantage of the intellectual capital of their networks by encouraging collective decision-making; También conocidas como redes de relacionamientos, las redes sociales emprendedoras tienen en cuenta las relaciones con otras organizaciones, con grupos de empresas y con personas que los ayudan a crear emprendimientos. El objetivo general de este estudio es el de analizar como los emprendedores sociales, durante la fase de concepción de sus negocios, utilizan las redes sociales o de relaciones para obtener recursos y legitimación organizacional. Este trabajo específicamente tiene la intención de identificar los lazos sociales de acuerdo con la definición de Granovetter (1973), identificar los recursos movilizados a través de las redes de relacionamiento siguiendo la clasificación de Brush, Greene y Hart (2001) y verificar los criterios de legitimación de las organizaciones con fines sociales y basadas en la tipología de Atack (1999). Esta pesquisa está clasificada como estudio de múltiplos casos, cualitativo y exploratorio. La colecta de las evidencias fue realizada a través de entrevistas semi-estructuradas con tres emprendedores sociales. Los diálogos fueron transcriptos y sus contenidos analizados mediante la adopción de la técnica de análisis de contenido. Después de analizar los casos, fue posible observar, en las redes de relacionamiento de los emprendedores analizados, lazos débiles y fuertes. Estos últimos se resumen a la familia, amigos y a los compañeros de profesión. En relación a los lazos débiles, fueron mencionadas las empresas públicas, privadas y donadores/colaboradores que son personas físicas. Los lazos fuertes, en particular, promueven prácticamente todos los tipos de recursos necesarios para crear los emprendimientos analizados. Los lazos débiles, a su vez, promovieron una buena parte de los recursos físicos necesarios para las organizaciones interesadas. Fue posible observar que las redes de relacionamiento contribuyeron para la legitimación de las organizaciones con fines sociales que fueron analizadas. Fue verificado como ellas son participativas en relación al fomento de la legitimación formal procedimental. Sin embargo, los emprendedores podrían expandir esa fuente de recursos, aprovechándolas mejor en el ámbito de la legitimación substantivo-intencionada, incentivando la promoción de mecanismos para motivar y captar voluntarios, desarrolando criterios con el objetivo de medir la eficacia de las actividades promovidas o aprovechando el capital intelectual de sus redes, promoviendo la toma de decisiones colectiva. 2015-02-01T00:00:00Z https://ri.ufs.br/jspui/handle/riufs/24464 Título: Reflections on actor-network theory, governance networks, and strategic outcomes Autor(es): Montenegro, Ludmilla Meyer; Bulgacov, Sergio 2014-03-01T00:00:00Z https://ri.ufs.br/jspui/handle/riufs/24409 Título: Institucionalização da Política Nacional de Resíduos Sólidos: dilemas e constrangimentos na Região Metropolitana de Aracaju (SE) Autor(es): Freitas, Florence Cavalcanti Heber Pedreira de; Silva, Elvis Moura da Abstract: El objetivo de este trabajo es evaluar el proceso de institucionalización de la Política Nacional de Residuos Sólidos (PNRS) y uno de sus elementos estructurales - la gestión compartida de los residuos sólidos. Los municipios del Área Metropolitana de Aracaju (RMA) fueron elegidos como objeto de estudio. Basado en la investigación documental y la investigación cualitativa realizada a través de entrevistas con expertos y representantes de municipios de RMA, el artículo analiza los obstáculos a la institucionalización de la gestión compartida. Los resultados apuntan a la existencia de elementos del contexto local que limitan la realización de la política nacional y sugieren la importancia de los estudios de seguimiento de la aplicación de la política nacional en otras realidades locales en Brasil.; The aim of this paper is to evaluate the process of institutionalization of the National Policy Solid Waste (PNRS) from one of its structural elements — the shared management of solid waste. The cities of the Metropolitan Area of Aracaju (RMA) were elected as the object of study. Based on qualitative research conducted through interviews with experts and representatives of RMA municipalities and documentary research, this paper analyzes the obstacles to institutionalization of shared management. The results indicate the existence of elements of the local context that constrain the realization of national policy and suggest the importance of studies to monitor the implementation of national policy in other local realities in Brazil. 2014-08-01T00:00:00Z https://ri.ufs.br/jspui/handle/riufs/21483 Título: E-commerce: perfil dos e-consumidores entre os estudantes do curso de administração da Universidade Federal de Sergipe Autor(es): Nascimento, Helaine Meneses do; Luft, Maria Conceição Melo Silva; Santos, Liliane Aparecida da Silva Abstract: In the last two decades, issues concerning the role and influence of electronic commerce have sprung up as a focus of survey amongst academic researchers and professionals. Many studies about the Internet and electronic commerce (EC) are grounded in the organizational context. In this article, EC is related to the need to know the target audience, so it was necessary to trace the e-consumer profile of the Business Management students of the Universidade Federal de Sergipe (the federal university in the state of Sergipe - Brazil). The aims were to identify the socioeconomic characteristics of the students, the aspects of Internet access, their experiences with e-commerce, and the attraction factors of shopping on websites. In order to evaluate the profile of these e-consumers, Technographics theory, proposed by Modahl (2000), was used. This theory consists of a model of division of online consumers into three dimensions, mixing demographic aspects, psychographic (income, attitude towards technology), and main motivation (career, family, or entertainment). A descriptive and quantitative research through a questionnaire with students was conducted. Among the findings, 58% of respondents have already purchased something on the Internet, with a greater presence of young people between 18 and 22 years old, middle-class. However, purchase frequency is low. One may conclude that the participation of these students in e-commerce is still incipient, but that they are likely to be large virtual consumers in the future. Furthermore, this research provides greater inquiries into the theme of e-commerce and suggests further investigations in other graduate programs and at other universities as well. 2012-02-01T00:00:00Z