Gestão ágil de projetos para o desenvolvimento de sistemas : uma investigação com uso do Business Process Model and Notation (BPMN) em uma empresa de produtos digitais

Abstract

Increasingly, technology gains space in people's routines and prominence in discussions about the future of society. This is due to the exponential growth of digital-focused business solutions and strategies aimed at increasing operational efficiency, reducing costs, and expanding market reach. However, before systems reach end users, there are long and detailed processes to make them able to meet their needs. The main objective of this study was to investigate how system development is influenced by process mapping through Business Process Model and Notation (BPMN) in a company that creates digital products. Throughout this research, which involved qualitative, descriptive, and case study approaches, it was possible to investigate the influence that organizational processes have during system construction. For this purpose, semi-structured interviews with some collaborators involved in the development stages were used as sources of evidence, in addition to participant observation in the work routine of Waterpark Studio, using content analysis methods to understand the data and information that were collected. In this sense, it is concluded that the product sector of the mentioned organization determines how processes should be executed and manages them, corroborating that when applied as expected, they bring greater operational efficiency and competitive market advantages. On the other hand, the need for adequate process monitoring and updating was also verified, as there is high flexibility for changes during system creation, highlighting the principles of BPMN, which has constant process analysis as one of its stages, in order to detect bottlenecks and potential problems, so that continuous improvements can be implemented later.