Aplicação de métodos de análise de investimentos como suporte à tomada de decisão: um caso prático

Abstract

The objective of this study was to investment analysis in a micro enterprise which operates in the ice cream segment, to verify the ability to return capital to be invested in the acquisition of a showcase. For this, we used the methods of Net Present Value (NPV), Internal Rate of Return (IRR) and the payback period on investment (payback discounted) who were employed in sales projections seconds scenarios proposed after the investment. The indicators revealed that the investment will yield a return above the initial expectations of the company in all scenarios, suggesting it its economic viability. Thus, it is expected that the indicators presented allows to know the opportunities and deficiencies subject to investment, positively contributing to the better and more accurate decision making.