A construção da imagem do Papa Francisco na mídia: uma análise discursiva em capas de revistas

Abstract

This work is conducted through French Discourse Analysis and based on the approaches developed by Orlandi (2002) and other authors of the area. It brings discussions about the concepts of subject, discourse, ideology, discursive formations, relations of forces, among other terms belonging to this theoretical area, and, at the same tim to this, there is a discussion about the media and its behavior in the face of general events and about their great influence and power of manipulation. Our main aim is to understand in an analytical way how the figure of Pope Francisco is brought by the media, what values are attributed to him and how the moment of election of a new pope has been impacted worldwide. The magazine cover genre was selected for this study, thus forming a corpus with covers of magazines Veja, Carta Capital and Época, in a total of eight covers, which print the image of Pope Francisco, since they are renowned magazines and of great Influence in the country, with its most diversified subjects and contents of interest to a large Brazilian mass. In this sense, our analysis showed how the study of AD theory is important in the development and deep understanding of speech and senses which surround the enunciations.