Da comunidade para o mundo : rádios comunitárias sergipanas no ambiente digital

Abstract

In the context of radio demonstrations demonstration, community radios emerge as a fundamental space for expression and information for local communities, an important alternative to traditional media, such as commercial radio and TV, providing direct access to information for the local population, encouraging citizen participation, strengthening democracy and fostering networks of solidarity and cooperation between communities. However, despite their potential and importance, community radio stations face several challenges, which make the production routines of these vehicles different from commercial broadcasters, with their own characteristics. This work aims to contribute to the study of community radio stations in Sergipe, an area of research lacking academic productions. Its objective is to map active community radio stations in the state, identify the cities and regions where they are located and analyze their presence in the digital environment. Through this study, we seek to understand the adaptations of these stations in the digital context and their performance as expanded radio stations. To this end, the work carries out not only a survey and distribution of radio stations in the Sergipe territory, but also a content analysis in order to quantify and discuss the existence of own websites, the availability of content on these websites and the way in which they are used, the presence on social networks and the retransmission of radio content. As a result, the data demonstrate that, despite there being a clear presence and interest of Sergipe radio stations in the digital environment and diversified uses, it is still necessary to enhance adaptation to the online environment, as well as better study the impact of this adaptation to the specific reality of community radios.