Aldeias virtuais: o fenômeno da representação social indígena na mídia

Abstract

Social Representations dominate social practices and, in affect, can change cultures. The dialogue with the theorical perspectives in Moscovici (2015), in this paper, epistemic contributions are made from Oliveira (2014) and Geertz (2008), pointing paths in the definitions of cultures. Based on theses contributions, an attempt in made to build a fruitful dialogue between cultural studies and possible identity formations and social representations of the subject in contemporaneity. As a corpus, we use the post on the page of the Sateré-Mawé Ingidenous Woman Association (AMISM) on the Instagram social network, which focuses on presenting an analysis based on the handcrafts made by womans associated. The Social Representation theory acts as a guide for investigating the relationships between individuals, the formation of mental images of know objects with other individuals in an external institutional unit. For the Sateré-Mawé indigenous woman of AMISM, who live in the urban context in the Manaus city, the work with the internet disseminates their products with amazon seeds, graphism, seed, among others, and seek to promote dialogue between the indigenous communities of the community with the following public expanding discussions on important agendas for the SateréMawé indigenous movement and other ethnic groups.