Realização profissional e impactos da pandemia sobre pequenos negócios em Carira, SE

Abstract

Achievement in business is a preponderant factor for the performance of business activities, since it influences the entrepreneur's behavior and the results of the organization, having an impact on his actions at critical moments. The present study aims to analyze how small entrepreneurs in the municipality of Carira-SE have been feeling in relation to their professional accomplishment in the current state of public calamity caused by the Covid-19 pandemic. To this end, the survey asked entrepreneurs about their professional history, about considerations about their personal and professional fulfillment and about the impacts of the pandemic on their businesses, verifying their influence of the crisis on their potential for achievement. To do so, a qualitative methodology of a descriptive character is used, carried out through a case study developed in the city of Carira from a semi-structured interview applied to 11 small entrepreneurs via digital platform. The interviews were transcribed and the data were entered in Excel for analysis. The main results indicate that the majority of respondents undertook because they had identified opportunities, even though there was no planning by most of them; the majority also indicate that the performance in their businesses satisfies them and keeps them fulfilled and with a positive self-image even in the face of the pandemic, since because they are entrepreneurs they feel motivated in the face of challenges. The pandemic also did not have a negative impact on their business, at least in the short term, mainly because the population relied on the financial resources of the emergency aid offered by the government, which kept the trade running, since they tried to reinvent themselves to act more in the virtual environment.