Business Intelligence (BI) em empresas de menor porte : uma revisão sistemática

Abstract

The complexity of the current business environment, marked by the internationalization of organizations, requires, on the part of senior management, constant updating in terms of tools and technologies capable of sustaining competitive advantages over their competitors. Therefore, given the vast digitalization promoted by successive technological and informational revolutions evidenced in recent decades, Business Intelligence solutions emerge as a strategic asset, capable of guaranteeing the organization's survival. Therefore, this work aims to present the state of scientific literature on the use of BI tools in smaller companies by carrying out a systematic review and bibliometric study of publications from the last 5 years. The results of this study showed that, despite the growing practical and theoretical interest, especially in developing countries, the use of BI solutions in smaller companies has been little studied by academics around the world. Additionally, from the systematic survey of articles related to the object of the study, it was possible to understand that smaller companies have faced numerous challenges in adopting these technologies, such as: budget restrictions, lack of a strategic vision, and lack of a planning necessary for the implementation of these systems. On the other hand, there are factors that affect its adoption such as: competitive pressure, management support for risks, perceived usefulness and the existence of business intelligence solutions for smaller companies, which require more scientific studies.