Contracorpos : a construção de um single como experiência comunicacional a partir de vivências queer urbanas

Abstract

This work proposes the integration of music and performance in the development of the experimental musical project ContraCorpos, set within the urban context of the city of Aracaju. It is grounded in the scarcity of academic and artistic productions focused on the experiences of dissident queer bodies in this setting. The objective is to release an original single, inspired by the concept album format, as a way to represent these experiences and introduce a musical concept EP currently in development for ContraCorpos. Given this, the process involved musical creation, visual identity development, production of promotional shots, creation of merchandising and planning of a digital campaign for the single’s release. The results include the production of the original single and the execution of a communication campaign aligned with the project’s aesthetic proposal, demonstrating the potential of digital communication in disseminating independent productions. Thus, the project contributes to the appreciation of queer independent music in Aracaju and opens possibilities for future research on the LGBTQIAPN+ community in the city.