Produção de fanfics do tipo universo alternativo (AU) no X : a influência das affordances da plataforma no formato de publicação de AUs Jikook

Abstract

Given the constant advancements in digital technologies around the world, various media products have emerged in recent times, while others have become popular and occupied new spaces, generating discussions and reflections. A literatura produzida por fãs conquistou seu próprio gênero literário e se tornou cada vez mais consumida, principalmente a partir do advento da internet e seus usos cotidianos. Literature produced by fans has carved out its own literary genre and became more and more consumed, mainly since the advent of the internet and its everyday uses. Generally found on specific digital reading platforms, fanfiction has taken over X, formerly known as Twitter, in a completely stylized publication format, dependent on what the platform offers to support narrative stories. AUs, as they are called, come from the fanfiction subgenre "Alternative Universes", which consists of creating alternative universes for media products, whether literary works, television programs, or even musical artists. The aim of this research is to understand how the affordances of X influence the changes that occur in the format of fanfiction publication when posted on the platform, mapping how the consumption of this type of literature is done by fandoms of groups of Korean pop music (K-POP), perceived as a large portion of the network's writers currently. With theoretical references ranging from fan culture and the affordances of digital platforms to the growing presence of K-POP fandoms on the internet, this work proposes a close look at the phenomenon of AUs on X, mediated by the affordances that the platform makes available to its users, analyzing the publication format of this type of fanfiction and defining its main characteristics, using the Case Study method (YIN, 2015).