A voz do Estado nacional nas páginas de A Manhã : propaganda, trabalhismo e imprensa no Estado Novo (1943–1945)

Abstract

This article analyzes how the newspaper A Manhã was used by the Getúlio Vargas government as an instrument of political propaganda during the Estado Novo, between 1943 and 1945. The research investigates how the periodical contributed to the construction of the laborist ideology and to the dissemination of Vargas's image as a protector of workers. Grounded in social history and a qualitative approach, the study uses editions of the newspaper as its primary source, examining discourses, images, and news related to the world of work. The analysis demonstrates that the periodical disseminated an idealized representation of the worker associated with the values of discipline, patriotism, and collaboration with the State while simultaneously silencing labor conflicts and demands. It is concluded that A Manhã played an important role in the legitimation of the Estado Novo and in the consolidation of Laborism as part of the Vargas political project.