O Instagram como instrumento informacional das graduações do CCSA/UFS

Abstract

This study analyzes the use of Instagram as an information tool in programs at the Center for Social and Applied Sciences at the Federal University of Sergipe (CCSA/UFS). Considering the growth of Digital Social Networks (DSN) as spaces for communication and information mediation, the study reflects on how this platform can contribute to academic dynamics within the new information regime driven by new societal arrangements descending from cyberculture processes. The methodology used includes a review of scientometric and narrative literature, a SWOT analysis of the empirical field, and the development of a technological product: Arandu, an application focused on information mediation in educational and non-educational environments. The results indicate that Instagram, like other DSNs, when used strategically and for educational purposes, enhances interaction between students, faculty, and the academic community, fostering the dissemination of information and the collaborative construction of knowledge.